nilanjana dutta
razorpay cpo
ira is the cpo at razorpay. chief pawsitivity officer. and she's the coolest dawg in tech
razorpay wanted to break through the stoic b2b persona and also appeal to the tech community as a great place to work at. so we wanted to do something that'll actually impact the company culture positively and also be loved by the startup community. so i came up with the idea to appoint a chief pawsitivity officer which is a dog
a dog in leadership is not only the most enjoyable gimmick that lends itself to endless linkedin gags but also something that got the startup community excited. the cpo is mentioned in revered tones in startup hangouts across bengaluru
it also managed to grow the follower base of razorpay by 60% and generated earned media of 4 crores
love for the cpo
the cpo gets a lot of love from the tech/startup community
